ENGLCOM Argumentative Essay

December 11, 2011

Is it worth it to splurge on name brands?

            Name brands are everywhere, may it be in the Philippines or outside our country. International designer labels including Louis Vuitton, Dolce & Gabbana, Salvatore Ferragamo, Calvin Klein, etc. have ruled the fashion industry for decades already. Not only that, a lot of name brands have also emerged in the food, sports, and technology industry. I personally do not intend to question myself in purchasing name brands, even if it requires me to pay a lot of money. Splurging on name brands is worth it because it assures us of superb quality.

Supporters of cheap products that are out in the market argue that there is no need for consumers to purchase name brands because of the poverty that our country is currently experiencing. Crime rates in the Philippines have increased due to financial crisis, and they say that we should live a practical life nowadays. I must admit that there are a lot of alternative products that are being sold at a lower price. These are what we call fake products or imitation. These imitations of name brands are made by local manufacturers that are offered on a lesser amount compared to original name brands. However, the assurance of having a great and long-lasting quality is never guaranteed. When you use these products more often, they tend to get damaged due to their poor quality. We pay the producers an amount of money for us to use something that can last a long time. However, is this what we truly get whenever we buy fake products? How about investing in expensive yet durable products? Whenever you purchase a product that has a name brand tag, you do not need to doubt the quality and durability of the product itself. As for its history, international famous name brands have proven over the years that their products are worthy of the consumers’ money. The materials that they use for their products are world class and are bought by wealthy people, especially well-known local and Hollywood stars. There is no harm for us to buy and indulge ourselves with expensive delights.

Opponents of people who are in favour of name brands also claim that their products have a wider variety of choices compared to original name brands. One good example of this is in Greenhills Shopping Center, located in San Juan City, Metro Manila, which is known to be the shopping district of consumers who want cheap thrills such as imitations of name brands. There are a lot of choices to pick, which is a plus point for customers. However, how will a person appreciate what he bought if he cannot get what he deserves in those products? Every customer deserves a product that is worth his money or savings. This is unfortunate for every person who want to be thrifty because instead of keeping their excess money, they put their money to waste by purchasing products that easily get damaged. They are fooled by manufacturers and persuasive sales talk which tells them that their products can compete with original name brands, but in fact, it cannot meet the standards of popular name brands. Actually, it is very common for Filipinos to support fake name brands because they feel “in” whenever they wear or use a product having a name brand. However, critics can easily distinguish an original from a fake name brand. So instead of indulging yourself with fake name brands, why not buy an original one?

Lastly, people who purchase products with name brands are commonly known to have a sense of style. They are the so-called “it” people because they have a good taste when it comes to fashion and the latest trends out in the market. People tend to remember those kind of people because they have gained confidence and self-esteem by having products with name brands.

They say that, “money can`t buy happiness.” This is definitely true. However, in the material world that we are living in right now, buying expensive things one at a time will actually cause us to save more money, instead of buying cheap things more often. That is what we call the true essence of practicality – investing in something worth the money with an assurance that it can last a lifetime. One good example of this is choosing the best furniture and appliances whenever we buy new ones, especially when a family moves from one house to another. They should have knowledge, or at least research, about the most durable appliances and furniture for their home so they would not have a hard time replacing them after a few months. This is a great thing about investing in name brands. It does not require us an amount of time to bargain a lot of stores for us to find the perfect thing with a cheaper price. Most important of all, it is definitely worth it than buying fake products if we think of the amount of money that we are spending in buying those things.

Obviously, name brands have gained fame and loyal customers who become avid fans of their products; nevertheless, customers do not buy name brands because of their popularity or how expensive they are. They do not buy those things having name brands imprinted on an expensive material for it to be a part of their growing collection. They splurge on name brands simply because they want to assure themselves of the quality that they deserve to have. They invest on things that they believe will last a lifetime and even pass it on to their next generation. They work hard to get not just what they want, but what is beyond their necessity. A sensation of satisfaction is deeply felt whenever they buy something that they work hard for, having a name brand on it. I assure everyone of you that splurging on name brands is worth every dime because it assures us of superb quality.


Swallow, E. (2010) What’s the value in a Name Brand? Retrieved December 8, 2011 from http://mashable.com/2010/11/06/value-of-brand-names/

Purolator (2010) Name Brand Products Products – When are they Worth it? Retrieved December 8, 2011 from http://www.purolatorautofilters.net/news/Pages/NameBrandProducts.aspx

*The essay was made by the writer for school purposes.


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